Joel Primus
An entrepreneur among other things, Joel Primus is the founder and creative visionary behind Naked Underwear. He helped raise over $17 million, establishing retail distribution at Holt Renfrew, Nordstrom, Hudson’s Bay, and Bloomingdales. Naked completed a merger with Australian-based industry powerhouse, Bendon Lingerie, exiting in 2018. Recently, Joel co-founded Kosan, a travel clothing company that launched one of the most successful Kickstarter apparel products of all time—reaching nearly $1 million in sales in 30 days. He was one of the inaugural BC Business top 30 under 30 Entrepreneurs and is also an author and award-winning documentary filmmaker.
His new book Getting Naked: The Bare Necessities of Entrepreneurship & Start-ups is due out February 1st. Order here.
Once an elite long-distance runner, he now enjoys daily training, meditation, and time with his family on their farm outside Vancouver.
3 words to describe Nature?
Harsh. Gentle. Rhythmic
3 things Nature taught you?
Awareness
My place in the cosmos
To be still
3 most treasured Nature spots?
Omineca Mountain Range
The desert
Foothills of the Rockies
When you look at the ocean, it makes you feel...?
Infinite
When you see a forest, it makes you feel...?
Connected
When you see a volcano, it makes you feel...?
Fragile
When you see a sunrise or sunset, it makes you feel...?
Alive in my human experience
When you hear thunder, it makes you feel...?
Energized
When you hear the wind howling, it makes you feel...?
Cozy
Are you an Ocean, Mountain, Forest, or Desert person?
All
On a scale of 1 to 10, how important is Nature to your well-being?
10
Share with us a childhood nature memory?
Running through the forest trails in my own backyard. With my feet almost gliding over the earth I'd feel like a wild animal...in between worlds.
Erik Nissen Johansen
Erik Nissen Johansen is the founder and creative director of global award-winning hospitality design studio Stylt in Gothenburg, Sweden. For more than 25 years, Stylt has combined concept development, interior architecture, design, and branding to create unique hospitality experiences for clients all over the world, including more than 400 restaurants and 250 hotels: the Pater Noster Lighthouse and the Niehku Mountain Villa in Sweden, the ANDAZ by Hyatt in Dubai, the 25h hotels in Düsseldorf, Copenhagen and Melbourne, the Downtown Camper by Scandic in Stockholm, the Smoki Moto JW Marriott in Dubai, the LEGO House in Billund, the Huus hotel in Gstaad, the Lydmar in Stockholm, the Spedition hotel in Switzerland, the Klaus K hotel in Helsinki, the Well Spa in Oslo, Le Rouge in Stockholm, Le Pain Français in Gothenburg, Creekside Villa in Canmore Canada, and the Stenungsbaden Yacht Club in Gothenburg.
Under Erik’s leadership, Stylt has won several awards: Global UNESCO Prix Versailles for Best Hotel Interior (twice), National Geographic Traveller Big Sleep Awards (twice), several AHEAD awards, Best New Boutique Hotel in the World, IH&P Award for Worlds Best SPA design and many more.
3 words to describe Nature?
Calm. Enchanting. Enriching
3 things Nature taught you?
Be humble
Be respectful
Feel alive
3 most treasured Nature spots?
The Solomon Sea
West Sweden Archipelago
The Norwegian Fjords
When you look at the ocean, it makes you feel...?
Creative
When you see a forest, it makes you feel...?
Alive
When you see a volcano, it makes you feel...?
Rejuvenating
When you see a sunrise or sunset, it makes you feel...?
Stunning
When you hear thunder, it makes you feel...?
Majestic
When you hear the wind howling, it makes you feel...?
Captivating
Are you an Ocean, Mountain, Forest, or Desert person?
Ocean
On a scale of 1 to 10, how important is Nature to your well-being?
10
Share with us a childhood nature memory?
The first time I tried snorkel gear, I was 4, a new world opened up in the Oslo fjord.
Nigel Bennett
Nigel Bennett is an award-winning entrepreneur, author, founder of Aqua-Guard Spill Response, and co-host of the podcast "Impact". His company, a global leader in oil spill control, protects water, the world’s most precious resource.
Both Nigel and Aqua-Guard have received multiple awards for their innovation, business excellence, and entrepreneurialism.
Nigel received the British Columbia Institute of Technology’s 2018 Distinguished Alumni of the year Award.
Nigel has devoted his life to environmental and social responsibility and boldly advocates for “risking it all for what really matters” among the entrepreneurial tribes to which he belongs. Nigel speaks and consults with entrepreneurs and young people worldwide about bringing their talents to solving some of our planet’s most pressing challenges.
In 2012, Nigel set up his business to run without him, See what he did with his newfound freedom and see how he (with the help of his coach) has been able to create a life that most people dream of.
An active philanthropist, Nigel donates all profit from his book sales (Take that Leap – Risking it all for what really matters) and speaking engagements to organizations that support poverty alleviation, human rights, social services, and the environment.
3 words to describe Nature?
Calm. Great reverence. Beauty
3 things Nature taught you?
To have great respect for all things.
Made me very humble
Taught me how to heal
3 most treasured Nature spots?
Solo in the wild, on top of mountains, so:
Whistler area,
North Vancouver Seymour River valley,
Mt. Magilvery area (Whitecap backcountry hut)
When you look at the ocean, it makes you feel...?
Calm and inspired
When you see a forest, it makes you feel...?
Calm and in awe
When you see a volcano, it makes you feel...?
In awe
When you see a sunrise or sunset, it makes you feel...?
Beauty and respect for silence
When you hear thunder, it makes you feel...?
The power of nature
When you hear the wind howling, it makes you feel...?
Cleansing
Are you an Ocean, Mountain, Forest, or Desert person?
Mostly Ocean, Mountain and Forest
On a scale of 1 to 10, how important is Nature to your well-being?
10
Share with us a childhood nature memory?
When I was 16 I used to climb solo up to the top of Black Mountain in the snow up a gully to the summit and sit and meditate looking out at the Lion Mountains and then return.
Ian Shive
Ian Shive is an Ansel award-winning American photographer and filmmaker whose work documents some of the world’s most pristine environments and brings to the public important conservation stories from around the globe. In 2020, Ian launched a new series on Discovery Channel titled Nature in Focus, where he explores our planet as host and executive producer. In 2019, Ian led several expeditions to some of the world’s most remote coral atolls for the giant-screen film, Hidden Pacific, which he directed and produced. Hidden Pacific brings to life in IMAX 3D the vibrant marine national monuments at the far reaches of the Pacific Ocean — thriving ecosystems filled with colorful coral reefs, large colonies of birds, and threatened species that depend on these habitats for survival. He is the author of several, best-selling books including the award-winning The National Parks: An American Legacy, and is proud to announce the release of his next, hardcover book Refuge: America’s Wildest Places, which celebrates the National Wildlife Refuge System.
Based in Los Angeles, Ian is also the founder and CEO of Tandem Stills + Motion, a leading outdoor media company. Check him on Instagram.
3 words to describe Nature?
Peace. Indiscriminate. Foundational
3 things Nature taught you?
That beauty exists all around us, even in the smallest details.
To be at peace with all around me, and treat others with the same peace.
That we are all connected, not just as people, but as a part of nature.
3 most treasured Nature spots?
Channel Islands National Park, California
Shoshone Lake, Yellowstone National Park, Wyoming
Assunpink Wildlife Management Area, New Jersey
When you look at the ocean, it makes you feel...?
Small. Curious to explore. Sad that something so big could suffer so much by our hands
When you see a forest, it makes you feel...?
Tranquility. A part of it, as though I could blend in and not be seen
When you see a volcano, it makes you feel...?
That I am witness to something still in progress.
When you see a sunrise or sunset, it makes you feel...?
I sense time most acutely. I feel joy at both.
When you hear thunder, it makes you feel...?
Excitement!
When you hear the wind howling, it makes you feel...?
Cozy. Time to light a fire.
Are you an Ocean, Mountain, Forest, or Desert person?
Mountain, Desert, Forest, Ocean - in that order.
On a scale of 1 to 10, how important is Nature to your well-being?
10
Share with us a childhood nature memory?
Where I lived in New Jersey, we didn't have access to the big nature of national parks, but we had small parks. Ducks, fish in a pond, turtles in a creek. It was the small things, little trips daily to the water's edge that I think really impacted me the most, and where I began an appreciation of all of nature, large and small. I remember my parents always being patient, taking me to those places where my young imagination could be so lit up by the natural world.
Amy Webb
Amy Webb is a quantitative futurist and a bestselling, award-winning author. She is a professor of strategic foresight at the NYU Stern School of Business and the Founder of the Future Today Institute, a leading foresight and strategy firm that helps leaders and their organizations prepare for complex futures. Webb is a Visiting Fellow at Oxford University’s Säid School of Business, a Nonresident Senior Fellow in the Atlantic Council’s GeoTech Center, a Fellow in the United States-Japan Leadership Program and a Foresight Fellow in the U.S. Government Accountability Office Center for Strategic Foresight. She was a Visiting Nieman Fellow at Harvard University, where her research received a national Sigma Delta Chi award. She was also a Delegate on the former U.S.-Russia Bilateral Presidential Commission, where she worked on the future of technology, media and international diplomacy. Webb has advised CEOs of some of the world’s largest companies, three-star generals and admirals and executive government leadership on strategy and technology. She is the author of several popular books, including The Big Nine: How the Tech Titans and Their Thinking Machines Could Warp Humanity, which was longlisted for the Financial Times & McKinsey Business Book of the Year award, shortlisted for the Thinkers50 Digital Thinking Award, and won the 2020 Gold Axiom Medal for the best book about business and technology, and The Signals Are Talking: Why Today’s Fringe Is Tomorrow’s Mainstream, which won the Thinkers50 Radar Award, was selected as one of Fast Company’s Best Books of 2016, Amazon’s best books 2016, and was the recipient of the 2017 Gold Axiom Medal for the best book about business and technology. Her bestselling memoir Data, A Love Story is about finding love via algorithms. Her TED talk about Data has been viewed more than 8 million times and is being adapted as a feature film, which is currently in production. Webb was named by Forbes as one of the five women changing the world, listed as the BBC’s 100 Women of 2020, and the Thinkers50 Radar list of the 30 management thinkers most likely to shape the future of how organizations are managed and led.
Amy serves on a script consultant for films and shows about artificial intelligence, technology and the future. Most recently, she worked on The First, a sci-fi drama about the first humans to travel to Mars. She is a member of the Academy of Television Arts & Sciences and has served as a Blue Ribbon Emmy award judge.
3 words to describe Nature?
Essential. Quantifiable. Mysterious.
3 things Nature taught you?
Humility. Humility. Humility. (Seriously!)
3 most treasured Nature spots?
The hiking paths of Mt. Hayachine, which is part of the Kitakami range in northern Japan.
Walking among the giant redwoods of Sequoia National Park.
Hiking the foothills of Stowe, Vermont, especially in fall.
When you look at the ocean, it makes you feel...?
Concerned. The oceans are a vast ecosystem that we've ignored and polluted.
When you see a forest, it makes you feel...?
At home. There is a concept in Japan known as "shinrin-yoku," which is loosely defined as taking a forest bath. Connecting with trees and the sounds of a forest, breathing in the air, and taking time for contemplation and reflection are ways to improve mental clarity, emotional health and physical stamina.
When you see a volcano, it makes you feel...?
Curious.
When you see a sunrise or sunset, it makes you feel...?
Spirited. Some of my fondest memories are of canoeing and camping in Big Bend National Park in Texas and waking up with the sunrise. Even in the summer, the air is fresh and cool, and there's both a calmness and a sense of anticipation for a new day.
When you hear thunder, it makes you feel...?
Like I'm at work. When I'm researching, reading and writing, I listen to brown noise, which has lower, thicker tones than white noise. Some of the brown noise tracks I listen to include a continuous stream of rumbling thunder.
When you hear the wind howling, it makes you feel...?
Cold. Even if it's not actually cold.
Are you an Ocean, Mountain, Forest, or Desert person?
Mountain
On a scale of 1 to 10, how important is Nature to your well-being?
10
Share with us a childhood nature memory?
There was a small lake near our house, and it was fully alive: snakes, butterflies, fish, frogs, weeds, flowers, trees, and all sorts of bugs. My dad used to take me there just to walk around, look at tadpoles, and observe nature. One afternoon we found a beehive beneath a pile of boulders. We climbed on top and spent hours watching the bees do their work.
Sonia Beeksma
Sonia Beeksma is a traffic anchor and segment reporter for CTV Morning Live in Vancouver.
The award-winning broadcaster joined CTV Vancouver in 2016, but her career started in 2009 after completing the Broadcasting and Performing Arts program at Columbia Academy and the journalism program at BCIT.
It was her internship at eTalk Toronto that not only fuelled her interest in the entertainment world but introduced her to the hard work it takes to be in media.
She soon returned to Vancouver and worked as a news reporter and anchor for both TALK-1200 (RJ AM) and news station CKNW 980.
Her radio days were numbered as she was snatched by Global Television to become the weekend weather specialist and feature story reporter. Her performance was not only noticed by her colleagues and competitors but also by the BC Association of Broadcasters whom would soon award Sonia with Broadcaster of Tomorrow award.
She then joined CTV Morning Live as a traffic specialist and entertainment/fashion reporter. Sonia is described as an incredibly versatile broadcaster having hosted entertainment stories, fashion, community and feature stories.
She is very active in the community and emcees a variety of charitable events.
When she’s not in front of the green screen, Sonia’s world is her 8-year-old daughter. And when she does have some spare time, she likes to weight train and get outside for fresh air.
3 words to describe Nature?
Liberating. Calming. Intriguing
3 things Nature taught you?
Constant confirmation that there is a God (Creator)
Us humans are such a small part of the equation on this earth
To slow down and be present
3 most treasured Nature spots?
Crescent beach (local)
Sunshine Coast hikes (around BC)
Road to Hana in Maui
When you look at the ocean, it makes you feel...?
Overwhelmed with peace
When you see a forest, it makes you feel...?
Comforted and a little indecisive if I want to dive in and see what wildlife awaits.
When you see a volcano, it makes you feel...?
Powerless
When you see a sunrise or sunset, it makes you feel...?
Invigorated, sunset means I get a good night’s sleep, sunrise means I have the entire day ahead of me to accomplish so much!
When you hear thunder, it makes you feel...?
Utter fear, that is some force that would make the hair on my back (if I had any) stand up.. lol
When you hear the wind howling, it makes you feel...?
Very refreshed, makes me feel like the air is cleaning itself out. In my field when there’s an air quality advisory in effect, you need that wind to come and blow out the bad air. So when that happens, we all take a deep breath in and say, fresh air!
Are you an Ocean, Mountain, Forest, or Desert person?
Definitely an Ocean and Mountain person. By the ocean in the summer and on the mountain in winter.
On a scale of 1 to 10, how important is Nature to your well-being?
10. Nature teaches us so much, it helps us slow down, it not only cleans our lungs but I think it’s healing to our soul and spirit.
Share with us a childhood nature memory?
I grew up in New Delhi where it rarely rained, so when it did 3 or 4 times a year, all the kids would come out and play cricket in the rain. Memories I will cherish forever.
Dana Romanoff
Dana Romanoff is an internationally acclaimed photojournalist and filmmaker dedicated to making a difference in the world. Whether she is sleeping on animal skins in Ethiopia, hunting with tribes in the jungles of West Papua, driving around with gang bangers in the U.S. or summiting 19,000 foot peaks with adaptive climbers, her work is intimate, layered and soulful and creates relationships and reveals inner lives. Her award-winning imagery, films and commercials foster understanding and create change.
She has received prestigious awards and recognition for tackling significant social issues including her recent film “Noah" which was featured on Upworthy, The Guardian, The Atlantic, RYOT and National Geographic Digital Showcase and won awards at the 2017 W3 Awards, Telly Awards and Communicator Awards and the 2017 Spirit of Activism Special Jury Award at the Crested Butte Film Festival. As co-Director and Director of Photography of National Park Experience, an independent film series celebrating diversity and youth in the National Parks, her documentaries have been broadcasted on PBS and Smithsonian Channel. “Confluence” a feature length doc released in 2018 is currently winning awards touring festivals and universities. Another short film, “Canyon Song” won the 2017 Director’s Choice Award at Flagstaff Mountain Festival, 2017 Award of Merit in the Best Shorts Competition and the 2017 Social Awareness Award at Wasatch Mountain Film Festival. Dana's work is syndicated with Getty Reportage and she is a Getty Global Assignments Photographer, Blue Earth Awarded Photographer and a Director working with Stept Studios and Blue Chalk Media. Her clients include National Geographic Magazine, New York Times, Esquire, Forbes, GQ, Men's Journal, National Geographic Traveler, The Sunday Times, USA Today, UNICEF, and many others.
In 2019, she directed a short film for Budweiser, “For The Fathers Who Stepped Up”, which has been viewed 3.3M times on the Budweiser YouTube channel only.
3 words to describe Nature?
Connected. Necessary. Healing
3 things Nature taught you?
Nature is one of the greatest teachers.
I’ve learned that nature doesn’t need us, but we need nature.
That all living things are connected.
That we should cooperate, not compete with nature.
3 most treasured Nature spots?
My family home on a tiny lake in the Adirondack Mountains of New York.
An incredible waterfall pouring from the jungles of West Papua, Indonesia into the Indian ocean.
A blooming field of wildflowers surrounded by the Rocky Mountain FlatIrons along the Mesa Trail in my backyard in Boulder, Colorado.
When you look at the ocean, it makes you feel…?
Humbled and inconsequential
When you see a forest, it makes you feel…?
A sense of security
When you see a volcano, it makes you feel…?
I haven’t seen that many volcanos!
When you see a sunrise or sunset, it makes you feel…?
Reflective and grateful
When you hear thunder, it makes you feel…?
Energized and on alert
When you hear the wind howling, it makes you feel…?
Uneasy. Howling wind makes any situation more epic whether it be dodging shopping carts while walking through a parking lot or precariously balanced on a 14,000 ft ridge.
Are you an Ocean, Mountain, Forest, or Desert person?
I would probably say Forrest. A person’s true nature emerges in the deep woods.
On a scale of 1 to 10, how important is Nature to your well-being?
A 10. On a high level, without a healthy earth and nature we are in big trouble. As an individual, my mental and physical health is very closely linked to my time spent in nature.
Share with us a childhood nature memory?
I remember my first backcountry camping experience near a lake in the Adirondack Mountains. I had heard the warnings about bears and was very aware of the food I was carrying in my backpack and needed to suspend in a bear bag from the towering pine trees. That night in my tent I was on high alert. Every branch that snapped I was sure was a bear. Feeding my anxiety was a deep growl that repeated for many hours. When I could not take the fear any longer I screamed out and awoke my friends, more experienced backpackers, in the next tent over. They listened cautiously until they deducted that it was most definitely a bullfrog.